Real experiences, practical insights, and the occasional hard truth about working with flowers. We share what actually happens behind the arrangements—the seasonal challenges, the creative solutions, and everything in between.
Last Tuesday, our supplier called at 6 AM. The tulips wouldn't make it until Thursday. We had three corporate events scheduled for Wednesday. Here's how we handled it, and what we learned about backup plans that actually work.
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Not all dried flowers age the same way. Some hold color for months, others fade within weeks.
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Sometimes a client requests roses when what they really need is something that won't wilt in their office heat.
Continue →Our posts cover the practical side of floral work—the parts that don't usually make it into glossy magazines but matter when you're actually doing the work.
How weather patterns affect availability, why certain flowers cost more in January, and planning around what's actually in season rather than what looks good in photos.
The questions people ask before ordering, misconceptions about flower care, and how we help clients choose arrangements that fit their actual needs and spaces.
Techniques that work for us, tools worth investing in, and mistakes we've made so you might avoid them. Nothing fancy—just what we've learned from daily work.
Lead Arranger
Started working with flowers in 2018 after years in event planning. Now handles most of our custom corporate work and writes about the technical side of floral design.
Most of our blog content comes from Rashad and our small team here in Xırdalan. We write about what happens during actual workdays—the logistics of fresh flower sourcing, conversations with suppliers, and solutions we've developed for common challenges.
You won't find dramatic transformation stories or promises about becoming a master florist in three weeks. Instead, we share specific situations we've encountered and how we handled them. Sometimes things go smoothly, sometimes they don't.